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Longevity Economy

Toward lifelong vitality – a coming revolution

Due to progress in the longevity sector the quality of life of a large part of the humanity can be improved and bring solutions to some major problems of society. The longevity sector has the potential to be one of the most disruptive movements in the positive sense. Under the term  longevity we understand lifelong vitality, optimal health and healthy lifespan. This will not only result in the growth of this sector, but bring also potential to many other areas of economy and business.

In June 2019 the International Institute of Longevity organized an interdisciplinary RoundTable in Liechtenstein on the Future of the Longevity sector in Europe. This was hosted by the RoundTable Foundation which is chaired by Prince Michael of Liechtenstein.

Some 20 recognized international experts representing stakeholders in the field of longevity participated in the 2 days discussion. The main objective of the meeting, was to reach conclusions and recommendations and to document this in a White Paper summarizing findings, opinions and recommendations for the future.

Our White Paper was distributed to stakeholders and interested parties on academic, political, public administration and business levels.

 

Author

Joanna Bensz

Founder and CEO, Longevity Center CEO, International Institute of Longevity

Joanna Bensz

Founder and CEO, Longevity Center CEO, International Institute of Longevity
Joanna Bensz is a precursor in developing pathway of modern prevention in healthcare and longevity.

Having spend 20+ years in managing and growing international and Fortune 500 companies across Central and Eastern Europe, Joanna co-founded International Institute of Longevity, bringing together international experts in age science, preventive health and longevity economy contributing to development of the sector in Europe.

At the end of 2019 together with Prince Michael of Liechtenstein, she opened first Longevity Center in CEE, a boutique preventive health and longevity company, that focuses on scientifically and medically advanced technologies and protocols for healthy longevity and sustainable health. Center is focusing on preventive health and lifestyle interventions based on in-depth diagnostics, epigenetics and biomarkers of biological age. In January 2022 LC opened its first center in Germany.

International education in Strategic and International Marketing complemented with Advanced Leadership Program at IESE, University of Navarra in Barcelona.

Member of Business and Innovation sub-group of the Strategic Advisory Board of Longevity International, All Party Parliamentary Group for Longevity in the UK. President of the Longevity Vaduz Roundtable in Liechtenstein.

She is considered one of ‘Top-50 Women in Longevity ‘ by Aging Analytics Agency.

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